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Benefits of Strategic Business Partnerships

A strategic partnership can be an ideal way for progressive organizations to work collaboratively and leverage individual strengths, while remaining independent and focused on core competencies. These Partnerships can result in expanding your customer base by creating access to new markets and providing new solutions to existing clients. Strategic partnerships strengthen each business and achieve…

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data breaches in 2019 the ultimate.network

A Review of the Worst Data Breaches of 2019

According to the 2019 Identity Fraud Study from Javelin Strategy & Research, the number of consumers who were victims of identity fraud fell to 14.4 million in 2018, down from 16.7 million in 2017. The most common identity theft is when someone uses another person’s information for financial gain. For example, a fraudster may use…

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b2b marketing the ultimate.network

Which Marketing Strategy should a B2B company invest in when looking to Grow – Brand Awareness or Lead Generation?

Here is a question that comes up for The Ultimate.Network: which marketing strategy should a B2B company invest in when looking to Grow – brand awareness or lead generation? You want business and you want profits, right? Well, here’s the thing. If you lack B2B brand awareness and your lead generation is weak, the demand…

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Why Google My Business Is Important

“Location, Location, Location” is the famous tip and factor historically used for real estate and businesses. Consider Brooks Brothers or Macy’s (Meier & Frank). They started off as family businesses with a service that traveled. Over time, they developed a large enough clientele, which justified the notion of building a physical presence where instead of…

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new year resolutions the ultimate.network

New Year; New Small Business Goals!

If you don’t know where you are heading, how do you expect to get there? If you want to lose weight, you need to set specific, measurable goals to achieve it. For instance, going to the gym three times a week is a measurable goal. The same holds true for small businesses. Saying you want…

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Your Business Consulting Service and Effective Meetings

Meetings are a powerful tool that are widely misunderstood and misused. If you have ever read the comic strip Dilbert, it makes a great point of the frustrations and pain of poorly executed meetings. We feel your pain and share in your disappointment with some meetings. Data shows that this isn’t a small problem, bad…

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SEO Services and Blogging

Businesses operate in an ever-changing landscape of consumer demands and technology. Therefore, it is critical that businesses develop a strong web presence in order to engage and communicate with their clients and customers. A highly optimized website is a must for any business owner who wishes to develop comprehensive online marketing. But this isn’t enough…

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Your Business Consulting Service and Video Marketing

It’s not hard to see why videos are so popular these days. Videos are like tacos, even if it’s bad, it’s still pretty good. Videos are popular because it’s an easy-to-digest format that gives your eyes a break from pages and pages of text. This would be one of the main reasons why the world…

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Your Business Consulting Service and Mastering Social Media

At times, the best way to reach customers on social media requires a little thinking outside of the box. You need to get creative. If you are looking to expand your following or sell more of whatever product or service you provide, you need to reach out on social media. Social media is a powerful…

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Your Business Consulting Service and Why Small Businesses Fail

According to Bloomberg, 8 out of 10 new small businesses will fail in the first 18 months of their inception. If you have ever started a small business and failed, you probably felt really bad about the amount of time and energy and the amount of money you spent on your failed endeavor. And you…

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